:root{
  --paper:#F1EEE3;
  --paper-2:#EAE6D8;
  --rule:#D9D3BE;
  --ink:#1F3245;
  --ink-soft:#4B5A67;
  --bronze:#8A6D3B;
  --bronze-deep:#6E5528;
  --red:#8B3A2F;
  --cream-white:#FAF8F2;
  --serif: 'Source Serif 4', Georgia, serif;
  --sans: 'Public Sans', Arial, sans-serif;
}
*{box-sizing:border-box;}
html{scroll-behavior:smooth;}
body{
  margin:0;
  background:var(--paper);
  color:var(--ink);
  font-family:var(--sans);
  line-height:1.6;
  -webkit-font-smoothing:antialiased;
}
a{color:var(--bronze-deep);}
.wrap{
  max-width:760px;
  margin:0 auto;
  padding:0 28px;
  position:relative;
}
.margin-rule{
  position:absolute;
  left:0;
  top:0;
  bottom:0;
  width:2px;
  background:var(--red);
  opacity:0.55;
}
section{padding:64px 0;}
h1,h2,h3{
  font-family:var(--serif);
  font-weight:700;
  color:var(--ink);
  margin:0 0 0.5em 0;
  letter-spacing:-0.01em;
}
h1{font-size:clamp(32px,5.5vw,50px);line-height:1.12;}
h2{font-size:clamp(24px,4vw,32px);line-height:1.2;}
h3{font-size:19px;font-weight:600;}
p{margin:0 0 1em 0;max-width:62ch;}
.lede{font-size:18px;color:var(--ink-soft);max-width:56ch;}
ul,ol{padding-left:22px;margin:0 0 1.1em 0;max-width:62ch;}
li{margin-bottom:6px;}
blockquote{
  border-left:3px solid var(--bronze);
  margin:0 0 1.2em 0;
  padding:12px 20px;
  color:var(--ink-soft);
  font-style:italic;
  background:var(--cream-white);
  max-width:62ch;
}
ul.checklist{list-style:none;padding-left:0;}
ul.checklist li{position:relative;padding-left:26px;}
ul.checklist li::before{content:"\2610";position:absolute;left:0;color:var(--bronze);}

/* top bar */
header.top{
  border-bottom:1px solid var(--rule);
  background:var(--cream-white);
}
.topbar-inner{
  display:flex;
  align-items:center;
  justify-content:space-between;
  padding:16px 28px;
  max-width:760px;
  margin:0 auto;
}
.brand{display:flex;align-items:center;gap:10px;text-decoration:none;}
.brand-icon{width:30px;height:30px;border-radius:6px;background:var(--ink);position:relative;flex-shrink:0;}
.brand-icon span{
  position:absolute;left:6px;height:3px;background:var(--bronze);border-radius:2px;
}
.brand-icon span:nth-child(1){top:8px;width:16px;}
.brand-icon span:nth-child(2){top:14px;width:12px;}
.brand-icon span:nth-child(3){top:20px;width:8px;}
.brand-name{font-family:var(--serif);font-weight:700;font-size:17px;color:var(--ink);}
nav.topnav{display:flex;gap:22px;align-items:center;}
nav.topnav a{font-size:14px;color:var(--ink-soft);text-decoration:none;white-space:nowrap;}
nav.topnav a:hover{color:var(--ink);}
.btn{
  display:inline-block;
  background:var(--ink);
  color:var(--cream-white);
  font-family:var(--sans);
  font-weight:600;
  font-size:14px;
  padding:10px 18px;
  border-radius:3px;
  text-decoration:none;
  border:1px solid var(--ink);
}
.btn:hover{background:#16242F;}
.btn.small{padding:8px 14px;font-size:13px;}
.btn.ghost{
  background:transparent;
  color:var(--ink);
  border:1px solid var(--rule);
}
.btn.ghost:hover{border-color:var(--ink);}

/* hero (homepage) — text sits on a baseline grid, so every line lands on a rule.
   --grid is the rule spacing; every line-height and vertical margin below is a
   multiple of it. --rule-shift nudges the ruling so the rules meet the baselines
   rather than the tops of the line boxes; it is measured, not guessed. */
.hero{
  --grid:30px;
  --rule-shift:19px;
  background-image:
    repeating-linear-gradient(
      to bottom,
      transparent 0,
      transparent calc(var(--grid) - 1px),
      var(--rule) calc(var(--grid) - 1px),
      var(--rule) var(--grid)
    );
  background-position:0 var(--rule-shift);
  padding-top:90px;
  padding-bottom:60px;
}
/* Fixed headline sizes above 600px: a fluid clamp would slide the baseline
   inside its line box and the corrections below would drift with it.
   Half-leading scales with font-size, so each block lands at its own offset
   inside its line box. padding-top drops the block onto the shared grid
   (padding, not margin — margins would collapse and swallow the nudge), and
   margin-bottom gives the same amount back so the rhythm below is unchanged. */
.hero h1{font-size:36px;line-height:60px;padding-top:7px;margin:0 0 21px 0;}
@media (min-width:900px){
  .hero h1{font-size:50px;padding-top:2px;margin-bottom:26px;}
}
.hero .lede{line-height:30px;margin:0 0 32px 0;}
.kicker{
  font-family:var(--sans);
  font-size:13px;
  color:var(--red);
  font-weight:600;
  line-height:30px;
  margin:0 0 30px 0;
}
.hero-actions{display:flex;gap:14px;align-items:center;height:60px;margin-top:0;flex-wrap:wrap;}
.trust-line{font-size:13px;color:var(--ink-soft);line-height:30px;margin-top:0;}

/* Below 600px the margin rule is hidden and the headline reflows to a size the
   grid would leave uncomfortably airy, so the ruling comes off with it. */
@media (max-width:600px){
  .hero{background-image:none;padding-top:56px;}
  .hero h1{line-height:1.12;margin-bottom:0.5em;}
  .hero .lede{line-height:1.6;margin-bottom:1em;}
  .kicker{line-height:1.6;margin-bottom:14px;}
  .hero-actions{height:auto;margin-top:28px;}
  .trust-line{line-height:1.6;margin-top:16px;}
}

/* simple page header (subpages) */
.page-hero{
  padding-top:56px;
  padding-bottom:20px;
  border-bottom:1px solid var(--rule);
  background:var(--cream-white);
}
.page-hero h1{font-size:clamp(28px,4.5vw,40px);}
.back-link{font-size:14px;display:inline-block;margin-bottom:16px;text-decoration:none;}
.meta{font-size:13px;color:var(--ink-soft);margin-bottom:8px;}

/* big date block */
.date-block{margin:44px 0 36px 0;}
.date-block .big{
  font-family:var(--serif);
  font-size:clamp(48px,9vw,72px);
  font-weight:700;
  color:var(--ink);
  line-height:1;
  display:block;
}
.date-block .cap{font-size:14px;color:var(--ink-soft);max-width:42ch;margin-top:12px;}

/* three-part test entries */
.entry{display:flex;gap:20px;padding:22px 0;border-bottom:1px solid var(--rule);}
.entry:last-child{border-bottom:none;}
.entry-num{font-family:var(--serif);font-size:26px;font-weight:700;color:var(--bronze);min-width:36px;}
.entry h3{margin-bottom:6px;}
.entry p{margin-bottom:0;font-size:15px;color:var(--ink-soft);}

/* ledger line items */
.ledger-line{display:flex;align-items:baseline;gap:10px;padding:16px 0;border-bottom:1px dotted var(--rule);}
.ledger-line .item-name{font-weight:600;font-size:15.5px;color:var(--ink);flex-shrink:0;}
.ledger-line .leader{flex:1;border-bottom:1px dotted var(--rule);height:1px;transform:translateY(-4px);}
.ledger-line .item-status{font-size:13px;color:var(--bronze-deep);font-weight:600;flex-shrink:0;}
.ledger-line .item-desc{display:block;font-size:14px;color:var(--ink-soft);margin-top:4px;max-width:58ch;}

/* callout / worked example */
.callout{background:var(--cream-white);border-left:3px solid var(--bronze);padding:28px 30px;margin:28px 0;}
.callout .eyebrow{font-size:13px;color:var(--bronze-deep);font-weight:600;margin-bottom:10px;}
.callout p{font-family:var(--serif);font-size:17px;line-height:1.55;color:var(--ink);}

/* pricing card */
.price-panel{background:var(--ink);color:var(--cream-white);padding:40px 34px;border-radius:4px;margin:30px 0;}
.price-panel h2{color:var(--cream-white);}
.price-panel p{color:#C7D0D6;}
.price-row{display:flex;align-items:baseline;gap:10px;margin:18px 0 24px 0;}
.price-row .amount{font-family:var(--serif);font-size:40px;font-weight:700;}
.price-row .unit{font-size:14px;color:#9FADB6;}
.price-panel .btn{background:var(--bronze);border-color:var(--bronze);color:var(--cream-white);}
.price-panel .btn:hover{background:var(--bronze-deep);border-color:var(--bronze-deep);}
.includes-mini{list-style:none;margin:0 0 26px 0;padding:0;font-size:14px;color:#C7D0D6;}
.includes-mini li{padding:4px 0;}

/* FAQ */
details{border-bottom:1px solid var(--rule);padding:16px 0;}
details summary{
  cursor:pointer;font-weight:600;font-size:15.5px;color:var(--ink);
  list-style:none;display:flex;justify-content:space-between;align-items:center;
}
details summary::-webkit-details-marker{display:none;}
details summary::after{content:"+";font-family:var(--serif);font-size:20px;color:var(--bronze);margin-left:12px;}
details[open] summary::after{content:"\2013";}
details p{margin-top:10px;font-size:14.5px;color:var(--ink-soft);}

/* checklist panel (legal "before you publish" style) */
.note-panel{background:var(--cream-white);border:1px solid var(--rule);padding:22px 26px;margin:24px 0;border-radius:4px;}
.note-panel h3{margin-bottom:10px;}

footer{border-top:1px solid var(--rule);padding:36px 0 48px 0;font-size:13px;color:var(--ink-soft);}
footer .foot-brand{font-family:var(--serif);font-weight:700;color:var(--ink);margin-bottom:10px;font-size:15px;}
footer p{max-width:70ch;}
.foot-links{display:flex;gap:16px;flex-wrap:wrap;margin:14px 0;padding:0;list-style:none;}
.foot-links a{font-size:13px;}

@media (max-width:600px){
  .margin-rule{display:none;}
  .wrap{padding:0 20px;}
  section{padding:44px 0;}
  .price-panel{padding:28px 22px;}
  .date-block{gap:16px;}
  .topbar-inner{padding:14px 20px;}
  nav.topnav a:not(.btn){display:none;}
  .brand-name{font-size:15px;}
}

/* ---- cookie consent banner ---- */
#cookie-banner{
  position:fixed;
  left:0; right:0; bottom:0;
  background:var(--ink);
  color:var(--cream-white);
  padding:20px 24px;
  z-index:9999;
  display:none;
  box-shadow:0 -2px 18px rgba(0,0,0,0.18);
}
#cookie-banner.show{display:block;}
#cookie-banner .cb-inner{
  max-width:1000px;
  margin:0 auto;
  display:flex;
  align-items:center;
  gap:24px;
  flex-wrap:wrap;
}
#cookie-banner p{
  margin:0;
  font-size:14.5px;
  line-height:1.5;
  color:#C7D0D6;
  flex:1;
  min-width:260px;
  max-width:none;
}
#cookie-banner a{color:var(--cream-white);text-decoration:underline;}
#cookie-banner .cb-actions{display:flex;gap:10px;flex-wrap:wrap;}
#cookie-banner button{
  font-family:var(--sans);
  font-size:14px;
  font-weight:600;
  padding:10px 20px;
  border-radius:3px;
  cursor:pointer;
  border:1px solid var(--bronze);
}
#cookie-banner .cb-accept{background:var(--bronze);color:var(--cream-white);}
#cookie-banner .cb-accept:hover{background:var(--bronze-deep);border-color:var(--bronze-deep);}
#cookie-banner .cb-reject{background:transparent;color:var(--cream-white);border-color:#5A6B78;}
#cookie-banner .cb-reject:hover{border-color:var(--cream-white);}
@media (max-width:600px){
  #cookie-banner{padding:18px 20px;}
  #cookie-banner .cb-inner{gap:16px;}
  #cookie-banner .cb-actions{width:100%;}
  #cookie-banner button{flex:1;}
}

/* ---- exit-intent lead capture modal ---- */
#lead-overlay{
  position:fixed; inset:0;
  background:rgba(31,50,69,0.55);
  z-index:10000;
  display:none;
  align-items:center;
  justify-content:center;
  padding:24px;
}
#lead-overlay.show{display:flex;}
#lead-modal{
  background:var(--paper);
  max-width:560px;
  width:100%;
  border-radius:5px;
  padding:42px 44px 36px 44px;
  position:relative;
  box-shadow:0 18px 60px rgba(0,0,0,0.3);
  background-image:repeating-linear-gradient(to bottom,transparent 0,transparent 33px,var(--rule) 33px,var(--rule) 34px);
}
#lead-modal .lead-close{
  position:absolute; top:12px; right:16px;
  background:none; border:none; cursor:pointer;
  font-size:26px; line-height:1; color:var(--ink-soft);
  padding:4px 8px;
}
#lead-modal .lead-close:hover{color:var(--ink);}
#lead-modal .lead-kicker{
  font-size:13px; font-weight:600; color:var(--red); margin-bottom:12px;
}
#lead-modal h2{font-size:29px; line-height:1.18; margin-bottom:14px;}
#lead-modal p{font-size:15.5px; color:var(--ink-soft); margin-bottom:20px; max-width:none;}
#lead-modal ul{margin:0 0 22px 0; padding-left:20px;}
#lead-modal li{font-size:14.5px; color:var(--ink-soft); margin-bottom:5px;}
#lead-form{display:flex; gap:10px; flex-wrap:wrap;}
#lead-form input[type=email]{
  flex:1; min-width:220px;
  font-family:var(--sans); font-size:15px;
  padding:12px 14px;
  border:1px solid var(--rule);
  border-radius:3px;
  background:var(--cream-white);
  color:var(--ink);
}
#lead-form input[type=email]:focus{outline:2px solid var(--bronze); outline-offset:-1px;}
#lead-form button{
  font-family:var(--sans); font-weight:600; font-size:15px;
  padding:12px 24px; border-radius:3px; cursor:pointer;
  background:var(--ink); color:var(--cream-white); border:1px solid var(--ink);
}
#lead-form button:hover{background:#16242F;}
#lead-modal .lead-small{font-size:12.5px; color:var(--ink-soft); margin:14px 0 0 0;}
#lead-thanks{display:none;}
#lead-thanks.show{display:block;}
#lead-form-wrap.hide{display:none;}
@media (max-width:600px){
  #lead-modal{padding:34px 24px 26px 24px;}
  #lead-modal h2{font-size:24px;}
  #lead-form button{width:100%;}
}

/* ---- MailerLite embed inside the lead modal ---- */
#lead-modal .ml-embedded{margin:0 0 4px 0;}
#lead-modal .ml-embedded .ml-form-embedContainer,
#lead-modal .ml-embedded .ml-form-embedWrapper{
  background:transparent !important;
  border:none !important;
  box-shadow:none !important;
  max-width:100% !important;
  width:100% !important;
}
#lead-modal .ml-embedded .ml-form-embedBody{padding:0 !important;}
/* MailerLite's own heading/description duplicate our copy - hide them */
#lead-modal .ml-embedded .ml-form-embedContent{display:none !important;}
#lead-modal .ml-embedded .ml-form-formContent{margin:0 !important;}
#lead-modal .ml-embedded .ml-form-fieldRow{margin-bottom:10px !important;}
#lead-modal .ml-embedded input[type=email]{
  font-family:var(--sans) !important;
  font-size:15px !important;
  padding:12px 14px !important;
  border:1px solid var(--rule) !important;
  border-radius:3px !important;
  background:var(--cream-white) !important;
  color:var(--ink) !important;
  width:100% !important;
}
#lead-modal .ml-embedded button.primary,
#lead-modal .ml-embedded .ml-form-embedSubmit button{
  font-family:var(--sans) !important;
  font-weight:600 !important;
  font-size:15px !important;
  padding:12px 24px !important;
  border-radius:3px !important;
  background:var(--ink) !important;
  color:var(--cream-white) !important;
  border:1px solid var(--ink) !important;
  width:100% !important;
}
#lead-modal .ml-embedded button.primary:hover{background:#16242F !important;}
#lead-modal .ml-embedded .ml-form-successBody{padding:0 !important;}
#lead-modal .ml-embedded .ml-form-successContent h4{
  font-family:var(--serif) !important;
  color:var(--ink) !important;
}

/* ---- worked example comparison ---- */
.wex{margin-top:20px;}
.wex-cols{display:flex;gap:14px;}
.wex-col{
  flex:1;min-width:0;background:#FFFDF8;border:1px solid var(--rule);
  border-radius:4px;padding:15px 16px 16px 16px;
}
.wex-col.is-nothing{border-top:3px solid var(--red);}
.wex-col.is-gifting{border-top:3px solid var(--ink);}
.wex-col h4{
  font-family:var(--sans);font-size:13.5px;font-weight:600;color:var(--ink);
  margin:0 0 11px 0;line-height:1.3;
}
.wex-row{
  display:flex;justify-content:space-between;align-items:baseline;gap:8px;
  font-family:var(--sans);font-size:13px;color:var(--ink-soft);padding:4px 0;
}
.wex-row b{font-weight:600;color:var(--ink);white-space:nowrap;}
.wex-bill{border-top:1px solid var(--rule);margin-top:8px;padding-top:9px;}
.wex-bill span{display:block;font-family:var(--sans);font-size:12px;color:var(--ink-soft);margin-bottom:1px;}
.wex-bill strong{font-family:var(--serif);font-size:25px;font-weight:700;line-height:1.1;}
.is-nothing .wex-bill strong{color:var(--red);}
.is-gifting .wex-bill strong{color:var(--ink);}
.wex-out{
  font-family:var(--sans);font-size:14.5px;color:var(--ink);
  margin-top:14px;line-height:1.5;
}
.wex-out b{color:var(--red);}
@media (max-width:620px){
  .wex-cols{flex-direction:column;gap:12px;}
  .wex-bill strong{font-size:23px;}
}

/* keep the cookie banner from covering page content while it is showing */
body.cb-visible{padding-bottom:190px;}
@media (min-width:700px){ body.cb-visible{padding-bottom:120px;} }

/* ---- homepage: the two product doors ----
   The business has two consumer products for two completely different moments
   — planning while you are alive, and administering an estate after a death.
   A visitor knows instantly which one they are, so a chooser works here where
   it would not for a more ambiguous split. */
.doors{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:24px;
  margin:34px 0 10px 0;
}
.door{
  display:flex;
  flex-direction:column;
  background:var(--cream-white);
  border:1px solid var(--rule);
  border-top:3px solid var(--bronze);
  padding:26px 26px 28px 26px;
}
.door-for{
  font-family:var(--sans);
  font-size:11.5px;
  text-transform:uppercase;
  letter-spacing:0.07em;
  font-weight:600;
  color:var(--bronze-deep);
  margin-bottom:10px;
}
.door h3{
  font-family:var(--serif);
  font-size:23px;
  line-height:1.2;
  margin:0 0 4px 0;
  color:var(--ink);
}
.door .door-price{
  font-family:var(--sans);
  font-size:13.5px;
  color:var(--ink-soft);
  margin-bottom:14px;
}
.door p{
  font-size:15px;
  line-height:1.6;
  color:var(--ink-soft);
  margin:0 0 14px 0;
}
.door ul{
  margin:0 0 20px 0;
  padding-left:18px;
  font-size:14.5px;
  line-height:1.65;
  color:var(--ink-soft);
}
.door ul li{margin-bottom:4px;}
.door .btn{align-self:flex-start;}

/* A column is a SITUATION, and may hold more than one product. The Executor
   Kit sits under both: filled in ahead of time it is a record for whoever
   comes after you; picked up after a death it is the administration itself. */
.door-item{padding-bottom:22px;}
.door-item + .door-item{
  margin-top:22px;
  padding-top:22px;
  border-top:1px solid var(--rule);
}
.door-item:last-child{padding-bottom:0;}
.door-item h3{margin-top:0;}
.door-aside{
  margin:20px 0 0 0;
  font-size:13.5px;
  line-height:1.5;
  color:var(--ink-soft);
}

/* Free tools sit under the doors as proof rather than as another pitch. */
.tools{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:20px;
  margin:26px 0 0 0;
}
.tool{
  border-left:3px solid var(--rule);
  padding:4px 0 4px 16px;
}
.tool h4{
  font-family:var(--serif);
  font-size:17px;
  margin:0 0 5px 0;
  color:var(--ink);
}
.tool p{font-size:14.5px;line-height:1.55;color:var(--ink-soft);margin:0 0 7px 0;}

@media (max-width:720px){
  .doors,.tools{grid-template-columns:1fr;}
}

/* ---- About page portrait ----------------------------------------------
   The photo comes FIRST in the source so that on a phone the face is the
   first thing on the page, above the text. On a wide screen the grid puts
   it back on the right of the opening paragraphs without reordering the
   markup. Border is the paper rule, not a drop shadow: the whole site is
   flat and a shadow here would be the only one on it. */
.bio{ display:grid; grid-template-columns:1fr; gap:26px; }
.bio-photo{ margin:0; max-width:200px; }   /* phone: half the column, so the
     text still starts above the fold -- at 320 it filled the screen */
.bio-photo img{
  display:block; width:100%; height:auto;
  border:1px solid var(--rule);
}
.bio-photo figcaption{
  margin-top:9px; font-size:14px; color:var(--ink-soft);
  letter-spacing:.01em;
}
@media (min-width:780px){
  .bio{ grid-template-columns:1fr 300px; gap:44px; align-items:start; }
  .bio-text{ grid-column:1; grid-row:1; }
  .bio-photo{ grid-column:2; grid-row:1; max-width:none; }
}

/* ---- Homepage byline portrait -----------------------------------------
   The hero sits on a 30px baseline grid with ruled lines behind it, so the
   avatar is 90px -- exactly three rows -- and the lede keeps its own 30px
   line-height. Any other size and the face would push the text off the
   ruling, which is visible on this page and would look like a mistake.
   No caption: the lede names him in its first three words. */
.hero-intro{ display:flex; align-items:flex-start; gap:22px; margin:0 0 32px 0; }
.hero-face{
  flex:0 0 90px; width:90px; height:90px;
  border-radius:50%; object-fit:cover;
  border:1px solid var(--rule);
}
.hero .hero-intro .lede{ margin:0; }
@media (max-width:600px){
  /* the ruling is already off at this width, so the grid no longer binds */
  .hero-intro{ gap:16px; }
  .hero-face{ flex-basis:64px; width:64px; height:64px; }
}

/* ---- reassurance strip above the masthead ------------------------------
   Sits in --paper against the header's --cream-white, so it reads as a
   separate band without needing a second rule. Items are nowrap and the
   row wraps as a whole, so a narrow phone breaks it into two tidy lines
   rather than splitting "14-day money-back" across a line end. */
.assurance{ background:var(--paper); border-bottom:1px solid var(--rule); }
.assurance-inner{
  max-width:760px; margin:0 auto; padding:8px 28px;
  display:flex; flex-wrap:wrap; justify-content:center; row-gap:2px;
  font-size:13px; line-height:20px; color:var(--ink-soft);
}
.assurance-inner span{ white-space:nowrap; }
.assurance-inner span:not(:last-child)::after{
  content:"·"; padding:0 12px; opacity:.5;
}
@media (max-width:600px){
  /* The row wraps to two lines here, which left a separator dangling at the
     end of the first line. Drop the dots and space the items instead. */
  .assurance-inner{ padding:7px 16px; font-size:12px; column-gap:18px; }
  .assurance-inner span:not(:last-child)::after{ content:none; }
}
